Reinventing the fan experience
Discover how retail technology is helping the AFL reinvent the fan experience at live footy matches. AFL-owned Marvel Stadium is the first venue in the Southern Hemisphere to deploy Amazon’s Just Walk Out technology for frictionless purchases. Getting fans back to their seats in a 45-second goal break is a game-changer for the in-stadium experience and in this session, AFL’s Rob Pickering explains how technology and purpose come together, ensuring no one misses the action on the field.